Social Media Communication


Mega Sale! Save 22% on the Social Media Communication by Routledge at SADC Network. MPN: 9781138229778. Hurry! Limited time offer. Offer valid only while supplies last. In the second edition of Social Media Communication: Concepts, Practices, Data, Law and Ethics, Jeremy Harris Lipschultz presents a wide-scale, interdisciplinary analysis and guide to social media. Examining platforms such as Facebook, Instagram, Snapchat, LinkedIn, YouTube and Pinterest, this book explores and analyzes journalism, broadcasting, public relations, advertising and marketing. Lipschultz focuses on key concepts, best practices, data analyses, law and ethics―all promoting the criti


Social Media Communication by Routledge
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Product Description & Reviews

In the second edition of Social Media Communication: Concepts, Practices, Data, Law and Ethics, Jeremy Harris Lipschultz presents a wide-scale, interdisciplinary analysis and guide to social media. Examining platforms such as Facebook, Instagram, Snapchat, LinkedIn, YouTube and Pinterest, this book explores and analyzes journalism, broadcasting, public relations, advertising and marketing. Lipschultz focuses on key concepts, best practices, data analyses, law and ethics―all promoting the critical thinking professionals and students need to use new networking tools effectively and to navigate social and mobile media spaces. Featuring historical markers and contemporary case studies, essays from some of the industry’s leading social media innovators and a comprehensive glossary, this practical, multipurpose textbook gives readers the resources they’ll need to both evaluate and utilize current and future forms of social media. For more information about the book, supplementary updates and teaching materials, follow the Social Media Communication Facebook page, @JeremyHL on Twitter and the UNO Social Media Lab on SlideShare. Facebook: www.facebook.com/SocialMediaCommunication Twitter: @JeremyHL #UNOSML #SMC2018 #SMProfs SlideShare: www.slideshare.net/jeremylipschultz

Features & Highlights

Additional Information

Brand:
Routledge
Manufacturer:
Routledge
Category:
Media & the Law
MPN:
9781138229778
Release Date:
2017-07-13
EAN:
9781138229778
ISBN:
1138229776
Edition:
2
Genre:
SOCIAL SCIENCE
Author:
Jeremy Harris Lipschultz
Publisher:
Routledge
Publication Date:
2017-07-11
Binding:
Paperback
Item Weight:
1.45 pounds
Item Size:
0.9 x 9 x 7 inches
Package Weight:
1.45 pounds
Package Size:
7 x 0.9 x 8.9 inches

 


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