ENTREPRENEURSHIP: The Art, Science, and Process for Success

Note: This is a standalone book. Does not include access card Entrepreneurship: The Art, Science, and Process for Success, emphasizes three core tenets necessary to start an entrepreneurial venture: The Art of turning an entrepreneurial venture into a success. The Science of practice as the heart of starting and running a successful entrepreneurial venture. The Process that tie these two areas together into a coherent and organized business. With its adaptive learning tools, students learn the art, science, and process of designing, starting, and managing a small business. Through its real-world approach, students are placed in the roles of a financial analyst, marketer, and business owners, and think critically to develop their plan to survive in the ever-changing business world.

This powerhouse best-selling text remains the most comprehensive, up-to-date guide to the music industry. The breadth of coverage that Music Business Handbook and Career Guide, Eleventh Edition offers surpasses any other resource available. Readers n...

Clear and well-integrated, Managing Human Resources uses the authors' well-established Integrative Framework for Managing Human Resources to describe specific human resource (HR) activities including recruitment, training, performance management, and...

Now nearing its 30th year of publication, WELDING: PRINCIPLES & APPLICATIONS (WP&A), 7th Edition is the authoritative introduction to the subject of welding. It's designed for students in a wide range of academic and workforce training programs who w...

Master the basics from first principles: the physics of sound, principles of hearing etc, then progress onward to fundamental digital principles, conversion, compression and coding and then onto transmission, digital audio workstations, DAT and optic...